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    Midnight Sales 2025

    Midnight Sales 2025

    🎉 Mark Your Calendars: Our Annual MIDNIGHT SALES Event is Almost Here! 🎉

    Get ready, shoppers — the countdown has begun! One of the most anticipated events of the year is BACK, and you won’t want to miss a single minute of the savings.

    🛍️ What’s Happening?
    We’re kicking off our Annual Midnight Sales Event, and it’s bigger, better, and bolder than ever. From the moment the doors open to the stroke of midnight, you’ll score massive deals all day long — and even bigger ones as the clock ticks toward midnight.

    🔥 Here’s the Deal:

    • 🎯 40% OFF all Sale Merchandise — ALL. DAY. LONG.

    • ⏰ Hourly Specials starting at 5 PM — new deals dropping every hour!

    • 🕚 The BIG Hour: 11 PM to MIDNIGHT – Get 40% OFF 1 Regular-Priced Item (yes, your favorite full-priced pick!).

    NOTE: Saddles and roping dummies are excluded from this promotion.

    đź’ˇ Pro Tips:

    • Come early to browse and plan your picks.

    • Stay late to grab the BIGGEST discount on that regular-priced item you’ve been eyeing.

    • Make a list, bring a friend, and fuel up – it’s going to be a wild ride of savings!

    📍 Whether you’re shopping for gifts, gearing up for the season, or just love a great deal, this is your moment. Don’t sleep on these midnight steals!


    See you there — and don’t forget to set those alarms! 🕛

    How Should a Cowboy Hat Fit? Expert Tips for Comfort, Style, and Longevity

    A cowboy hat isn't just a fashion statement, it's a symbol of tradition, utility, and personal style. Whether you're wearing it for work, protection, or to make a bold statement, the right fit is essential. A poorly fitting hat can be uncomfortable, distracting, and might not stay in place when you need it most.

    Finding the perfect fit ensures your cowboy hat looks great and feels secure. It shouldn't pinch or squeeze, but it also shouldn't wobble or fall off. Striking the balance between comfort and functionality is key, and understanding how a cowboy hat should sit on your head can make all the difference.

    Understanding Cowboy Hat Fit

    Achieving the right cowboy hat fit ensures comfort, functionality, and style. A correctly sized hat stays secure without causing pressure or discomfort.

    Why Proper Fit Is Important

    Proper fit affects both comfort and practical use. A hat that's too tight can cause headaches and leave marks on the forehead. Loose hats can wobble or fall off, especially in windy conditions. Comfort impacts how long someone can wear the hat without distraction, while functionality ensures it stays stable during activities like riding or working outdoors.

    Well-fitted cowboy hats enhance appearance. If a hat sits too high or low, it can distort facial proportions. A perfect fit frames the face naturally, complementing an individual’s style and maintaining the hat’s shape.

    Fit also impacts longevity. Ill-fitting hats may warp over time if they consistently stretch or compress unnaturally. Ensuring a proper fit helps preserve the structure and material of higher-quality hats, which often use fur, wool, or straw.

    Signs Of A Poor Fit

    Several indicators signal a poor fit. A too-tight hat leaves visible indentation marks on the forehead or causes discomfort around the band. A tight fit also might result in overheating as airflow gets restricted.

    A loose hat doesn't stay in place when bending or tilting the head. It might also slide forward or backward, obstructing vision or creating an awkward appearance.

    Watch for balance issues. A poorly balanced hat feels off-center even after adjustment. This often occurs when the crown doesn't align with the head's natural shape.

    Improper fit can also lead to irritation. If a hat rubs against certain areas, especially the temples, it indicates size or shape mismatch. Proper sizing resolves these rubbing problems comfortably.

    To identify poor fit, test for stability, comfort, and alignment. When adjusted correctly, a good cowboy hat fits snugly without squeezing and feels secure on the head without tilting unnecessarily.

    Measuring Your Head Correctly

    A precise head measurement ensures a cowboy hat fits comfortably and securely, enhancing both its utility and appearance. Accurate measurements minimize issues like discomfort or instability.

    Tools Needed For Measuring

    • Flexible measuring tape: A sewing tape works best for wrapping around the head.

    • Mirror: Helps ensure correct placement of the tape while measuring..

    • Assistant (optional): Ensures accuracy during the process.

    Using these tools guarantees consistent results, vital for selecting the right hat size.

    Steps To Find Your Hat Size

    1. Position the tape: Place the flexible tape around the widest part of the head, just above the ears and eyebrows, where a hat typically sits. Avoid pulling too tightly.

    2. Wrap evenly: Ensure the tape stays level, flat, and snug without pressing into the skin.

    3. Record the measurement: Note the circumference in inches or centimeters. Rounding to the nearest 1/8 inch or 0.1 centimeter provides accurate sizing.

    4. Convert to hat size: Use a hat sizing chart to match the head circumference to a corresponding size. For example, a 22-inch circumference typically corresponds to a size 7 in US hat sizing.

    5. Verify the fit: Test the hat in person, ensuring it’s snug without feeling tight, and stable without causing pressure.

    Proper measurements help prevent purchasing errors and enhance overall comfort, especially for prolonged wear or outdoor activities.

    Key Factors For The Perfect Cowboy Hat Fit

    Ensuring the perfect cowboy hat fit enhances comfort, stability, and visual appeal. Each component of the hat contributes to its overall functionality and appearance.

    Crown Fit And Comfort

    The crown should rest comfortably on the head without feeling tight. It needs to sit snugly at the forehead and back of the head, avoiding excessive pressure that may cause discomfort. Gaps between the crown and the head may signal an improper size.

    Maintaining proportional crown height fosters a natural look. Taller crowns suit longer faces, while shorter crowns complement rounder ones. Comfort relies on smooth interior surfaces without hard seams or rough materials that can irritate the scalp during prolonged wear.

    Positioning the crown properly ensures stability. A well-fitted crown keeps the hat steady during movements like riding or walking. Testing for a secure fit by gently shaking the head can confirm whether the crown provides desirable stability.

    Brim Positioning And Balance

    The brim should frame the face symmetrically. Aligning the center of the brim with the nose ensures the hat sits straight. Uneven brims can disrupt balance, affecting the hat's functionality and aesthetics.

    Flattering brim widths depend on face shape. Narrow brims complement smaller faces, and wider brims balance broader facial features. The brim's curve influences its usability, especially for shading the eyes or protecting against the elements.

    Consider proportions between the brim and crown. If the brim appears too large or small compared to the crown, the hat may seem awkwardly fitted. A balanced brim adds to the overall harmony of the hat’s design.

    Adjusting The Sweatband

    The sweatband plays a significant role in securing the hat. A properly adjusted sweatband distributes pressure evenly, eliminating pinch points. Sweatbands with adjustable features, like built-in strings or Velcro, allow for fine-tuning.

    Sweatband materials impact comfort. Leather sweatbands offer durability and soft contact with the skin. Fabric alternatives, like cotton or synthetic blends, absorb moisture and enhance breathability, helping in hot climates or strenuous activities.

    Proper sweatband adjustment is essential for preventing shifting. If the hat feels loose despite correct sizing, tightening the sweatband can improve stability. Likewise, loosening it can relieve discomfort in tight-fitting hats, ensuring longer wearability without irritation.

    Common Fit Issues And Their Solutions

    Cowboy hats should fit securely and comfortably, but improper fit can cause various issues. Addressing these problems ensures the hat remains functional and stylish.

    Too Tight Or Too Loose

    A hat that's too tight or too loose disrupts comfort and usability. Tight hats may leave red marks or cause headaches, while loose fits lead to instability.

    • Tight Hats: If the hat causes discomfort or leaves marks, the issue may be an undersized sweatband. Stretching tools, such as a hat stretcher, can gently expand the band. Steam can also soften the material for slight adjustments. Ensure not to overstretch, as this may distort the hat's shape.

    • Loose Hats: When the hat wobbles or feels insecure, resizing inserts can help. Adding foam strips inside the sweatband fills extra space and creates a snugger fit. In extreme cases, professional resizing may be necessary.

    Testing the fit after adjustments ensures the hat stays secure without undue pressure.

    Slipping Or Riding Up

    Slipping or a tendency to ride up indicates poor grip or imbalance. These problems can reduce the hat's stability, especially during movement.

    • Slipping: A worn or slippery sweatband often causes slipping. Replacing the band with a fresh one improves grip. Adding adhesive foam pads enhances friction, preventing the hat from sliding. Using a hat cord also secures it during activities.

    • Riding Up: If the hat rides up frequently, it might be due to incorrect crown depth. Adjusting the sweatband with spacers can align the hat properly. If off-the-shelf solutions don't work, consulting a professional for customization will provide better alignment.

    Fit checks after rectifications ensure the hat rests securely and stays in position throughout usage.

    Tips For Maintaining The Perfect Fit

    A properly fitted cowboy hat enhances comfort and style, but maintaining that fit over time requires attention. Seasonal conditions and storage practices can significantly impact fit and longevity.

    Seasonal Adjustments

    Changing temperatures and humidity affect how a cowboy hat fits. Materials like felt and straw react differently, necessitating specific care.

    • Heat and Humidity: High temperatures can cause felt hats to expand slightly. Tighten a loose fit with hat sizing tape or foam strips inserted under the sweatband. Straw hats can become brittle in heat; keep them hydrated with a light mist of water.

    • Cold Weather: Cold can cause contraction in felt hats, making them feel tight. Stretch them gently with a hat stretcher or by wearing them indoors before heading out.

    • Rain and Snow: Prolonged exposure to moisture can warp the shape and affect the fit of both felt and straw hats. Use a water-repellent spray to protect your hat, and let it air-dry naturally on a flat surface if it gets wet. Avoid heat sources, as they can shrink or distort the material.

    • Sweat Management: Sweat accumulation during summer may loosen the hat. Frequent cleaning of the sweatband helps maintain fit and prevents odors. Replace worn-out sweatbands promptly.

    Storage Recommendations

    Proper storage preserves the fit and structure of a cowboy hat, preventing unwanted warping or deformation.

    • Hat Boxes: Store hats in designed hat boxes to prevent dust, crush damage, or exposure to light. Ensure the hat rests evenly within the box to avoid misshaping.

    • Hat Racks: Use hat stands or racks with rounded edges to maintain the shape of the crown. Avoid hanging hats by the brim, as this can warp it over time.

    • Climate Control: Keep hats in a cool, dry environment. Avoid exposing them to direct sunlight, humidity, or fluctuating temperatures, as these conditions can degrade materials and alter fit.

    • Padding and Spacers: Place acid-free tissue or spacers inside the crown during storage to retain its shape. This especially helps when not using the hat for an extended period.

    • Avoid Piling: Do not stack multiple items on top of the hat. This prevents dents or permanent loss of crown height.

    Attention to seasonal changes and storage ensures a cowboy hat maintains its fit, durability, and distinctive look.

    A cowboy hat is more than just an accessory, it's a blend of tradition, style, and practicality. Ensuring the right fit not only enhances comfort and functionality but also preserves the hat’s longevity and appearance. By paying attention to proper measurements, fit adjustments, and maintenance practices, anyone can enjoy the timeless charm and utility of a well-fitted cowboy hat. With the right care, it becomes a reliable companion for both everyday wear and special occasions.

    How to Break in Cowboy Boots: Tips for a Comfortable Fit and Long-Lasting Style

    There’s nothing quite like the excitement of slipping on a brand-new pair of cowboy boots. The rich leather, the perfect stitching, and that unmistakable western charm make them a wardrobe staple for any cowboy or cowgirl at heart. But let’s face it, new boots don’t always feel as good as they look. Stiff leather and snug fits can leave feet aching before the first rodeo or night out.

    Breaking in cowboy boots might seem like a daunting task, but it doesn’t have to be. With the right tips and a little patience, those boots can go from stiff and unforgiving to a second-skin fit that feels like they were made just for you. Whether it’s your first pair or your tenth, learning how to break them in properly ensures you’ll enjoy every step in comfort and style.

    Why Breaking In Cowboy Boots Matters

    Breaking in cowboy boots reduces discomfort caused by initially stiff leather and tight fits. Properly fitting boots adapt to the shape of the feet, enhancing comfort during extended wear. Unbroken boots may cause blisters and soreness, particularly for those who wear men's boots or women's boots for extended periods.

    Well-broken-in boots also achieve a custom fit, providing improved support for activities such as walking or riding. Leather molds to the wearer's feet over time, but breaking in expedites this process, ensuring durability and usability. Kids' boots also benefit from breaking in, as soft, pliable leather lessens pressure on growing feet.

    Neglecting to break in cowboy boots can damage their structure, especially at stress points like the toe box or heel. Proper techniques, such as using boot accessories like stretchers or leather conditioner, help maintain shape while loosening fibers. This ensures longevity, allowing cowboy boots to retain their rugged style while remaining functional.

    Factors To Consider Before Breaking In Cowboy Boots

    Breaking in cowboy boots ensures a comfortable fit and preserves their quality. High-quality boots, whether in men's, women's, or kids' styles, naturally mold to the feet over time but benefit from intentional steps.

    Step 1: Choose The Right Fit

    Start with boots that match the correct size and shape of your feet. Ill-fitting boots, especially those that are too tight or too loose, can be difficult to break in and cause discomfort. Focus on snug-fitting boots across the instep and avoid excessive heel slippage.

    Step 2: Wear Boots Around The House

    Wear your new boots at home for several short sessions. This allows the leather to begin softening and adjusting to your feet without prematurely exposing your boots to outdoor elements.

    Step 3: Use Thick Socks

    Pair boots with thick socks to provide cushioning and help stretch the leather gradually. This minimizes friction, reducing the risk of blisters during the break-in period.

    Step 4: Apply Leather Conditioner

    Apply a quality leather conditioner to soften and hydrate the material. This prevents cracking and allows the leather to adapt more easily to foot movements. Rub conditioner evenly over the boots and let them dry completely.

    Step 5: Try Boot Stretchers

    Use boot stretchers to gently expand tight areas. Boot stretchers are particularly useful for men's and women's boots with pointed toes or stiff ankle sections. Adjust the stretcher to target pressure points.

    Step 6: Walk Regularly

    Consistent walking in your boots helps accelerate the break-in process. Short, regular outings allow the leather to flex naturally, aligning with your foot shape and stride. This ensures comfort for long-term wear.

    These steps, when combined, create a faster and more effective break-in process. High-quality cowboy boots, with proper care, conform to feet comfortably while retaining their Western charm.

    Tips To Avoid Damaging Your Cowboy Boots

    1. Choose Proper Fit: Ensure the correct size when shopping for men’s boots, women’s boots, or kids’ boots. Ill-fitting boots strain leather and stitching, increasing the risk of cracks.

    1. Wear Indoors First: Break in cowboy boots indoors on carpeted surfaces. This reduces scuffing and ensures you test the fit without excessive wear.

    1. Use Thick Socks: Thick socks reduce friction, protecting both your feet and the leather lining from excess strain during the break-in process.

    1. Apply Leather Conditioner: Regularly use a high-quality leather conditioner to prevent cracks and dryness. Focus on creases and stress points for better flexibility.

    1. Avoid Submersion in Water: Methods like soaking boots in water may weaken leather and shorten their lifespan. Use boot stretchers or heat techniques instead of risky water exposure.

    1. Invest in Boot Accessories: Boot stretchers and inserts ease discomfort and help maintain shape while stretching tight areas. This minimizes structural damage to the boots.

    1. Limit Exposure to Direct Heat: Avoid exposing boots to high heat, as this can soften the leather. Overheating can cause shrinkage or discoloration, which affects both quality and appearance.

    How Long Does It Take To Break In Cowboy Boots?

    Breaking in cowboy boots typically takes 3 to 4 weeks of consistent wear and care. The timeframe varies depending on factors such as the type of leather, boot design, and frequency of wear. High-quality men's, women's, or kids' boots with durable leather may take longer to soften, but they'll mold better to the feet over time.

    Daily wear speeds up the process, as do methods such as wearing thick socks, using boot stretchers, or applying leather conditioner. Thick socks reduce friction, making the boots more comfortable while loosening the fit. Leather conditioners keep the material supple, preventing cracks during the break-in period. Boot stretchers are effective for expanding tight areas without compromising the structure.

    Regular at-home use, especially on carpeted surfaces to avoid scuffing, helps adjust the boots to your foot shape gradually. Walking indoors for 1–2 hours daily ensures even stretching across the leather, delivering a custom fit without damaging the material.


    Breaking in cowboy boots is a worthwhile investment of time and effort, as it ensures comfort and durability. With the proper techniques and a bit of patience, stiff leather transforms into a flexible, custom fit that supports every step. Prioritizing proper care during the process not only enhances comfort but also preserves the boots' structure and style. By following these tips, anyone can enjoy the perfect blend of functionality and timeless Western charm that their cowboy boots were designed to deliver.

    Iowa Horse Fair 2025

    Iowa Horse Fair 2025

    Come see us March 21st - 23rd at the Iowa Horse Fair! We will have a full Western & Tack Store set up for your shopping needs. There will be over 150 saddles to choose from along with reps from HR Saddlery, Circle Y, and Tucker on hand to answer all your saddle questions. We will have several show specials, including select casual shoes from Twisted X and Hey Dude starting at only $25. As well as a large selection of Tack and Clothing at 15% off. You can find us located in the Varried Industries Building at the Iowa State Fair Grounds in Des Moines, IA! We can't wait to see you all!! 

    San Antonio Stock Show & Rodeo

    San Antonio Stock Show & Rodeo

    Stop by to find the latest fashions and all of your needs! Boots, Hey Dude shoes, Twisted X shoes, purses, wallets, tees, belts, buckles, wild rags, kids clothing, and much, much more!